Dealership
How car dealerships should automate WhatsApp
Buyers message from classified ads at 9pm asking to test drive Saturday while service customers ask if their cambelt is due. Sales and service advisors compete for the same WhatsApp line.
Book test drives, capture trade-in interest, and send service reminders from one customer thread.
How this works at your scale
Solo or owner led
Independent dealer where the owner handles sales and F&I. Test drive booking and trade-in capture run after hours while you close the.
Small team
Dealership with sales consultants and service advisors. New car, used, and service branches route to the right calendar without mixed.
Multi site or larger
Dealer group with multiple brands and branches. Brand and branch menus, finance pre-qual, and service reminders scale across consultant.
Problems car dealerships face on WhatsApp
- Test drives booked without licence or appointment confirmation
- Same vehicle availability question answered manually per lead
- Trade-in details collected across scattered voice notes
- Service reminders sent from spreadsheet once a year
- Finance-ready buyers not identified before consultant time spent
- After-hours leads go to competitor who replies first
Automation on Vermoss Flow
Inbound menu: Test drive | Used stock enquiry | Service booking | Trade-in value. Test drive branch captures the listing or stock reference the buyer typed, preferred date, and licence confirmation before a consultant calendar slot.
- Test drive booking with listing reference and licence reminder on confirm
- Used stock enquiry with budget band and body type qualification
- Trade-in capture: reg, mileage, condition, ask them to send a photo on the thread
- Service booking on workshop calendar with vehicle details captured in flow
- Scheduled annual service reminder from last visit date in customer details
- Finance pre-qual branch: cash vs finance before your team replies in the inbox
Dealership test drive & service flow
Buyers book test drives with context attached; owners book service and get reminder nudges automatically.
- Buyer texts from listing: "Test drive the 2022 Ranger XLT tomorrow?"
- Flow asks for listing or stock reference, licence held, and preferred time.
- Sales consultant calendar shows available slots.
- Confirmation includes dealership address, ID requirement, and consultant name.
- Trade-in question optional; details stored if customer wants valuation.
How to tune it
Route brand and finance questions early so consultants open the right calendar.
Note sold listings on the thread so your team declines dead stock enquiries fast.
Route high-intent brand enquiries to senior consultant via model branch.
Attach finance application link after qualified test drive booking.
Update last visit date in customer details after each service booking for reminder scheduling.
Send post-test-drive follow-up 24 hours: ready to proceed?
Run this on your car dealership WhatsApp
We help you import the flow, connect your number, and tune it for how you work.