Vineyard & Winery
How wineries should automate WhatsApp
Weekend tasting requests, wedding venue questions, and wine club signups land in one WhatsApp thread while your cellar door is packed. Vermoss Flow books standard tastings into timed slots, qualifies event enquiries with guest count and budget, and captures wine club interest for your team to follow up when service slows.
Tasting bookings and event enquiries qualified before your hospitality team joins the thread.
How this works at your scale
Solo or owner led
Family vineyard with cellar door on weekends. Tasting slots book themselves while you host guests.
Small team
Winery with events coordinator and cellar door staff. Event leads arrive qualified with date and headcount.
Multi site or larger
Estate with restaurant, tours, and accommodation. Branching separates tour, dine, and function enquiries.
Problems wineries face on WhatsApp
- Walk-in tasting guests turned away because slots were informally full
- Wedding enquiries missing date and guest count for weeks
- Wine club interest lost in busy harvest season
- Group bus tours not separated from couple tastings
- Cellar door hours questions repeated every Sunday
- Export order samples mixed with tourist bookings
Automation on Vermoss Flow
Menu: book tasting, private tour, function enquiry, wine club, or hours. Tasting path books timed slots with party size. Function path captures date, guests, and budget band before events inbox tag. Wine club interest saved in customer details for your team to call when ready.
- Timed tasting slots with party size limits
- Private tour booking on guide calendar
- Function qualification: date, guests, catering needs
- Wine club interest capture with email and preference notes
- Harvest season hours auto-reply attachment
- Group tour branch for 8+ guests needing manual confirm
Winery tasting and events flow
Couples book tastings online. Function leads arrive with structure.
- Guest texts: "Tasting for four this Saturday afternoon?"
- Flow shows available tasting slots with duration per booking.
- Party size captured; large groups routed to inbox for private tour quote.
- Confirmation includes cellar door address and designated driver reminder.
- Post-visit wine club invite sent by your team on the same thread.
How to tune it
Cap tasting slots to your actual pour capacity per hour.
Block harvest weekend dates for public tasting if closed.
Attach food pairing menu PDF on booking confirm.
Store favourite varietal in customer details for club offers.
Route export sample requests to trade inbox tag.
Schedule event follow-up template 48 hours after function enquiry.
Results
Case study coming soon
Tasting slot fill and qualified event leads from a winery on Vermoss Flow. Coming soon.
Time and money saved
Estimate cellar door staff time saved on repeat hours and booking questions.
Run this on your winery WhatsApp
We help you import the flow, connect your number, and tune it for how you work.